How to build your personal brand in the digital world? By joining this course, you will get concrete tips and tasks on how to build a brand that benefits both you and your network!
How to get started with self-branding?
How to build your professional network?
How to plan goal-oriented communication online?
How to use content marketing strategies?
How to use different digital platforms?
This course is an introduction to personal branding in digital platforms. You get to build or refresh your own professional brand by filling in pages on a personal branding book template.
This course covers the following six topics:
- Introduction to personal branding
- How to get started with self-branding?
- How to build your professional network?
- How to plan goal-oriented communication online?
- How to use content marketing strategies?
- How to use different digital platforms?
After completing the course you:
- will have a basic overview on digital self-branding
- know how to build and strengthen your professional network
- know the basics of professional online communication
- will have knowledge on content marketing and different digital platforms
The course consists of self-paced online learning. You will be guided through a series of short videos and learning exercises to achieve the learning outcomes. You will need to acquire additional knowledge in literature, articles and different online materials.
Completing all learning assignments in Moodle.
Not completing all learning assignments in Moodle.
You can start the course right away on Moodle. You don’t have to wait to be accepted on the course, you can start studying when you want.
In order to get the credits, you also have to sign up officially in Pakki (TAMK Students) / Cross-Institutional Service (TAU Students). Please note that during the holiday seasons there are delays in the awarding of credits.
The course on Moodle
Key to sign up is SB2223
Credits: 1 ects
Course code: NN00FO12-3003
Study method: Independent work
Experience level: Start with these
This is a non-stop course and you can start the course on Moodle right away. You will study independently in your own pace.
Pakki + course code NN00FO12-3003
Cross-institutional service + course code NN00FO123003
Problems with Cross-Institutional Service? Check out our video.
This course is also available via Open University of Applied Sciences.
I coach students live and on cool online courses. I become inspired by visually beautiful things and all new digital stuff. On my courses I want to inspire my students to develop themselves and to take responsibility on their own future.