Self-branding
24H Online Library | Sales and Marketing
How to build your personal brand in the digital world? By joining this course, you will get concrete tips and tasks on how to build a brand that benefits both you and your network!
How to get started with self-branding?
How to build your professional network?
How to plan goal-oriented communication online?
How to use content marketing strategies?
How to use different digital platforms?
This course is an introduction to personal branding in digital platforms. You get to build or refresh your own professional brand by filling in pages on a personal branding book template.
This course covers the following six topics:
- Introduction to personal branding
- How to get started with self-branding?
- How to build your professional network?
- How to plan goal-oriented communication online?
- How to use content marketing strategies?
- How to use different digital platforms?
After completing the course you:
- will have a basic overview on digital self-branding
- know how to build and strengthen your professional network
- know the basics of professional online communication
- will have knowledge on content marketing and different digital platforms
The course consists of self-paced online learning. You will be guided through a series of short videos and learning exercises to achieve the learning outcomes. You will need to acquire additional knowledge in literature, articles and different online materials.
Pass
Completing all learning assignments in Moodle.
Fail
Not completing all learning assignments in Moodle.
You can start the course right away on Moodle. You don’t have to wait to be accepted on the course, you can start studying when you want.
In order to get the credits, you also have to sign up officially in Pakki (TAMK Students) / Cross-Institutional Service (TAU Students). Please note that during the holiday seasons there are delays in the awarding of credits.
The course on Moodle
Key to sign up is: SB
Welcome!
Course information
Credits: 1 ects
Course code: NN00FO12-3004
Study method: Independent work
Experience level: Start with these
Location: Online
Date: Non-stop
Organizer: HUBS
Enrollment
This is a non-stop course and you can start the course on Moodle right away. You will study independently in your own pace.
TAMK student
Pakki + course code NN00FO12-3004
TAU students
Cross-institutional service + course code NN00FO12-3004
Problems with Cross-Institutional Service? Check out our video.
Open UAS
This course is also available via Open University of Applied Sciences.
Contact person
Contact person
Miina Kivelä
Coach
I coach students live and on cool online courses. I become inspired by visually beautiful things and all new digital stuff. On my courses I want to inspire my students to develop themselves and to take responsibility on their own future.